Here are 10 of our favourite gala dinner themes which are perfect for your next corporate event.
Be memorable and make maximum impact at an exhibition by ensuring your stand sets itself apart from others.
Purple is the new black! Ultra Violet to be exact. Or it is according to PANTONE 18-3838 Ultra Violet - the PANTONE® Color of the Year 2018.
As 2016 comes to an end, we reflect on a memorable year for the events industry in general, and Global Event Management Group in particular. We enjoyed another successful year creating and [...]
Sponsorship has always been a key element of marketing strategies for successful brands. According to a recent IEG report, sponsorship spend of brands across the globe exceeded $60 billion in [...]
Attendee check-in or registration could be a stressful component of your event if you don’t get it right. The importance of event registration cannot be overstated; it is the first impression [...]
As organisations realise the value of reducing carbon footprint and minimising waste, their events are increasingly focussing on sustainability. In fact, sustainable event management is taking [...]
We’ve all been to exhibitions, conferences, seminars and brand activations where there wasn’t much else to do apart from just sitting and listening or perhaps roaming the event space. These are [...]
Maximising ticket sales for any type of event is a challenging endeavour. A great deal of careful planning and a considerable marketing effort is required to build interest over time whilst [...]
Advertisements and marketing messages have become omnipresent. A recent study from Yankelovic Center For Social Science Research revealed that an average person comes across 2000 – 5000 brand [...]
The 4 P’s of Marketing—Product, Price, Place and Promotion—have served marketers well for the best part of the last century. However, in 2016, marketing experts and practitioners unanimously [...]
Any digital marketing professional worth their salt will tell you how immensely potent Twitter can be as a marketing tool. The social network now boasts over 350 million users worldwide, with [...]
Roadshows are an effective sales and marketing tool that companies can utilise in their growth strategy. Whether your organisation is interested in market development (expansion into new markets) [...]
Fundraising events (fundraiser events) have become an essential part of the corporate social responsibility (CSR) initiatives of organisations. In Dubai, UAE, we’ve seen a tremendous increase in [...]
We often get asked, ‘What makes you different to anyone else’? and our general response is always: ‘experience, attention to detail and ensuring we know exactly what you are looking [...]