Global Event Management (GEM) were fortunate to be partnered with the Financial Times in organizing the 2nd edition of the DIFC Global Finance Forum. The Forum gathered key financial services [...]
GEM was appointed for the 4th year running to take care of a top Dubai consultancy’s annual outing. This year we chose the 5 star Fairmont Fujairah resort. The event saw 400 guests transported [...]
Reaching new attendees is a struggle for most event creators — but for niche marketers, it’s twice as hard. Even if you’ve successfully planned one or two events with the support of your personal [...]
From bright bouquets to chic backdrops, coral confections and watercoloured drinks, take a look below at how you can incorporate the 2019 Pantone Color of the Year into your event.
Check out this awe-inspiring list of pavilions and architecture for the Dubai 2020 Expo.
Lots of different fields, from medicine to marketing and tech to leisure, are poised to achieve breakthroughs and revolutions next year. Starting a business is always a risk but pursuing one of [...]
With such a growing interest surrounding brands that take their corporate social responsibility very seriously, it’s time to take a closer look at how they’re promoting these brand values in [...]
Here’s a look at how Facebook, MTV, Twitter, Snapchat, and YouTube capitalised on the Generation Z-heavy audience by creating colorful, interactive, social-media-worthy booths, lounges, and [...]
Because we can’t wait until the end of the year (and because your marketing campaign planning can’t wait, either) we’ve rounded up the 5 best marketing campaigns so far of 2018.
Gamification is more than just a buzzword. It’s fun, it’s interactive and it can bring a brand to life by giving it a personality. Here are some brands that are taking gamification on board.
Would you like to produce events that engage attendees, generate high quality experiences and create an awesome atmosphere? If the answer is “yes”, let’s gamify!
Marriott International created Instagram-worthy brand showcases to engage more than 1,400 sales and marketing employees at a conference.
In the last of our 3-part series, we arm you with the top seven questions that event sponsors are going to ask when looking at sponsoring your event.
Here are five reasons why event sponsorship can be a highly cost-effective and powerful way to advertise, spread your message and promote your business direct to your target audience.
Here are 10 of our favourite gala dinner themes which are perfect for your next corporate event.
Be memorable and make maximum impact at an exhibition by ensuring your stand sets itself apart from others.